The idea behind this logo is that the M is actually made out of wood. If you look up close you see all the details of chiseled and aged grains of wood. Wrapped around that monogram is ivy, which instantly transports you to a mood that's more mysterious.
My love affair with fantasy started when I was a child when my dad read C.S. Lewis to my sister and me when we were little. When I saw the BBC-produced films of The Chronicles of Narnia, I was hooked for life.